Just reading an interesting piece over on ISP Review entitled Marketers Complain Legitimate Email Blocked as SPAM by UK ISPs
It’s not the argument of what constitutes Spam – we’re all different – but I did find myself agreeing strongly with one of their conclusions: “we do encourage any ISP that deploys anti-spam filtering to give its customers some degree of control over which addresses it applies to; even if that is merely in the form of a basic “on” and “off” switch.”
We’d strongly agree with that sentiment – and being able to select the level of filtering (from ‘Low’ to ‘Extreme’) has always been a core feature of our filtering platform here at The Very Good Email Company, along with the ability to view and restore any removed mail from the customers’ Spam folder.
Iain
